Built in Nairobi, for the feed.

Kenyans spend hours a day on TikTok, Reels and Shorts, and most of that time goes to clips: match highlights, comedy, street interviews, music. Brands mostly can’t buy into that attention, and the people making the clips mostly aren’t paid for it.

ClipGanji connects the two. Brands send a brief and pay for views. Clippers — the people already cutting and posting those clips — carry the brand and get paid per 1,000 views, straight to M-PESA.

We review every clipper before they can earn and every clip before it counts. Brands get a report with every link, so the numbers can be checked, not just trusted.